Direct Response Copywriting
Direct-mail, print ads, complete multi-step, multi-media
campaigns, telephone scripts.
Fees vary, quoted per project.
Typical range for a multi-step direct-mail campaign:
$595.00 to $2,500.00, more complex multi-media campaigns
up to $10,000.00.
Full-page print ad: $785.00 to $3,400.00.
Royalties range from 2% to 5% of gross revenues resulting
from use of materials, in perpetuity. Clients who do very
large volume mailings may negotiate a royalty buy-out. Fee
reduced by as much as 25% for established, large volume
mailers.
Comprehensive critiques: $325.00 per hour or refer to
‘Copy Autopsy’, below.
News Letter: Everything created for your monthly newsletter
- $69.00 per month
Sales Letter: $500.00 - $4,000.00 (Can be royalty based from
use of materials, in perpetuity or we may negotiate a
royalty buy-out).
Report: $500.00 - $4,000.00 (Can be royalty based from use
of materials, in perpetuity or we may negotiate a royalty
buy-out).
Press Release: $250.00 - $549.00 (Our press releases are
result based, this means if the media we agree to
submitting the release to does not call back and or
interview/print your story we are paid nothing).
Copy Autopsy
COPY AUTOPSY – Single Piece or Campaign
Comprehensive, personal critique and rewrite suggestions
for ad, sales letter, web site, etc. Includes complete
review and analysis of piece(s), written feedback
including some rewrite (entirely our option) as warranted,
followed by a 30-minute telephone consultation. $495.00.
COPY AUTOPSY – All Marketing Materials
Comprehensive, personal critique and rewrite suggestions
for all your company’s currently used advertising and
marketing materials. Includes complete review and analysis
of piece(s), written feedback including some rewrite
(entirely our option) as warranted, followed by a 60-
minute telephone consultation. $735.00 to $1,200.00.
Note: Once we grant you the license for your report, sales
letter, print-ads, etc. this gives you the right to
reprint copies of your report for individual distribution
as you see fit. The license is transferable, though upon
transfer the rights to reprint are transferred as well and
further duplication of the report by you is not allowed.
The report my be duplicated only for personal use or back
up and may not be shared with another business owner for
their personal use.
Direct-mail, print ads, complete multi-step, multi-media
campaigns, telephone scripts.
Fees vary, quoted per project.
Typical range for a multi-step direct-mail campaign:
$595.00 to $2,500.00, more complex multi-media campaigns
up to $10,000.00.
Full-page print ad: $785.00 to $3,400.00.
Royalties range from 2% to 5% of gross revenues resulting
from use of materials, in perpetuity. Clients who do very
large volume mailings may negotiate a royalty buy-out. Fee
reduced by as much as 25% for established, large volume
mailers.
Comprehensive critiques: $325.00 per hour or refer to
‘Copy Autopsy’, below.
News Letter: Everything created for your monthly newsletter
- $69.00 per month
Sales Letter: $500.00 - $4,000.00 (Can be royalty based from
use of materials, in perpetuity or we may negotiate a
royalty buy-out).
Report: $500.00 - $4,000.00 (Can be royalty based from use
of materials, in perpetuity or we may negotiate a royalty
buy-out).
Press Release: $250.00 - $549.00 (Our press releases are
result based, this means if the media we agree to
submitting the release to does not call back and or
interview/print your story we are paid nothing).
Copy Autopsy
COPY AUTOPSY – Single Piece or Campaign
Comprehensive, personal critique and rewrite suggestions
for ad, sales letter, web site, etc. Includes complete
review and analysis of piece(s), written feedback
including some rewrite (entirely our option) as warranted,
followed by a 30-minute telephone consultation. $495.00.
COPY AUTOPSY – All Marketing Materials
Comprehensive, personal critique and rewrite suggestions
for all your company’s currently used advertising and
marketing materials. Includes complete review and analysis
of piece(s), written feedback including some rewrite
(entirely our option) as warranted, followed by a 60-
minute telephone consultation. $735.00 to $1,200.00.
Note: Once we grant you the license for your report, sales
letter, print-ads, etc. this gives you the right to
reprint copies of your report for individual distribution
as you see fit. The license is transferable, though upon
transfer the rights to reprint are transferred as well and
further duplication of the report by you is not allowed.
The report my be duplicated only for personal use or back
up and may not be shared with another business owner for
their personal use.
| Please read our guarantee, before you proceed any further. Click Here |
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| Strategic, "out-of-the-box", Creative Marketing - Bringing You More Leads, Sales and Profits |
| ©2008 Powered by David Breth & Associates Ph. (443) 490-1334 Encouraging Your Customers to Take Consistent Determined Action |
Call us today to schedule your no-obligation initial consultation.
We offer non-traditional meeting times which allow you unlimited scheduling flexibility.
Fees can be negotiated per hour, per consultation, or via monthly retainer.
We offer non-traditional meeting times which allow you unlimited scheduling flexibility.
Fees can be negotiated per hour, per consultation, or via monthly retainer.
| Note about our press releases: We use the same effective techniques for you, we use to successfully get our story printed in newspapers. P.S. We have been on the front page of two large newspapers and have been given thousands of dollars of free advertising in newspapers as a direct result of the full page stories which have been printed about us. |